Flash Effect Eye Cream Tx
Wrinkles don't just fade. They shrink.
Up to 40% less visible in 30 minutes. Up to 64% smaller in 28 days.*
The skin around your eyes is the thinnest on your face, and it's often the first place midlife shows. Flash Effect Eye Cream Tx makes crow's feet look less visible right away, then hydrates and supports the delicate eye contour with every use.
What you'll notice:
Right away: The eye area looks smoother and more hydrated.With continued use: Crow’s feet look softer, and eyes look brighter and more awake.Independently clinically tested on women aged 40 to 65.*
Instant results. Long-term improvement.
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OBGYN & Dermatologist Endorsed
Clinically Proven
Free Shipping“I've spent a small fortune on eye creams. This is the first one I could actually see working, the first one made for skin like mine, and the first one I've bought twice.”
Melissa M., Verified Customer
Clinically proven ingredients for visible improvement in firmness, elasticity, hydration, and smoothness.¹
INGREDIENTS: WATER (AQUA), LAURIC/MYRISTIC/PALMITIC/OLEIC TRIGLYCERIDE, PENTAERYTHRITYL DISTEARATE, CAMELLIA JAPONICA SEED OIL, VEGETABLE OIL, C13-15 ALKANE, DIMETHICONE, CETEARYL ALCOHOL, UNDECANE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, ACETYL TETRAPEPTIDE-9, INONOTUS OBLIQUUS (MUSHROOM) EXTRACT, TRIFOLIUM PRATENSE (CLOVER) LEAF EXTRACT, CIMICIFUGA RACEMOSA ROOT EXTRACT, LITHOSPERMUM ERYTHRORHIZON ROOT EXTRACT, ACETYL TETRAPEPTIDE-11, ZIZIPHUS JUJUBA FRUIT EXTRACT, DIOSCOREA JAPONICA ROOT EXTRACT, GLUCONOLACTONE, WINE, SODIUM CHLORIDE, ZANTHOXYLUM BUNGEANUM FRUIT EXTRACT, PENTYLENE GLYCOL, ZEA MAYS (CORN) KERNEL EXTRACT, FUCUS VESICULOSUS EXTRACT, HIBISCUS ABELMOSCHUS EXTRACT, PAPAVER RHOEAS PETAL EXTRACT, PUNICA GRANATUM FRUIT EXTRACT, TRIDECANE, OLEYL ALCOHOL, HYDROGENATED VEGETABLE OIL, BUTYLENE GLYCOL, CETEARETH-20, SODIUM STEAROYL GLUTAMATE, SYNTHETIC FLUORPHLOGOPITE, TITANIUM DIOXIDE (CI 77891), CAESALPINIA SPINOSA GUM, PROPANEDIOL, PHENYLPROPANOL, CAPRYLYL GLYCOL, POLYSORBATE 20, DIMETHYL ISOSORBIDE, SODIUM POLYACRYLATE, EUPHORBIA CERIFERA (CANDELILLA) WAX, SILICA, MALTODEXTRIN, XANTHAN GUM, GLYCERIN
Size: 0.5 fl oz / 15 ml
What it is: Your targeted eye treatment for midlife skin. Visible results in 30 minutes and continued improvement with every use, with our AP² Longevity Platform at its core.
Best for: Fine lines and crow's feet · Dryness · Tired-looking eyes · Dark circles
Texture: A lightweight cream that absorbs quickly.
When to use: Morning and evening, as your last step.
Formulated: Fragrance-free · Clinically tested · Dermatologist- and OBGYN-endorsed · Made in the USA
A return to Optimal Skinstate.
¹ Brincat M, et al. Br Med J. 1983;287:1337-1338. ² Based on clinical studies of individual ingredients.
Fragrance-free
Clinically tested
Made for midlife skin
The first place midlife shows. The first place you'll see a difference.
The skin around your eyes is the thinnest on your face. As estrogen declines, it loses collagen and moisture faster, so fine lines deepen, crow's feet linger and eyes can look tired even when you're not.
It's biology, and biology can be supported. Flash Effect Eye Cream Tx makes crow's feet look less visible in 30 minutes, then hydrates and supports the delicate eye contour so results build over time.
Fine lines don't stand a chance.
Independent clinical study · ISO 9001-certified lab · Good Clinical Practice
Smoother skin in 30 minutes. Smaller wrinkles in 28 days.
IN
30 minutes
83% said the eye contour looked smoother
87% said the eye area looked more hydrated, after just one use
IN
7 days
83% said their eyes look less tired
87% said the eye area looked more luminous
IN
28 days
Crow’s feet up to 64% smaller and up to 60% shorter*
Average: 18% smaller and 23% shorter (small, muted). Skin hydration up to 105% higher* (average: 23% higher); 90% said the eye contour felt smoother
The Proven Transformation
Smooth. Soften. Reinforce
Instant results and long-term care, fragrance free by design.
SMOOTH
Visible results in 30 minutes. Our flash-effect technology works on contact to smooth and tighten the look of the eye area, so lines look softer from the first use.
SOFTEN
Eases the look of expression lines and dark circles. An advanced expression-line active softens the look of lines from everyday movement, while a marine bioactive brightens the look of dark circles.
REINFORCE
Hydrates and supports the eye contour over time. Swiss ice wine bioactive and tsubaki oil keep skin hydrated, with skin hydration up to 105% higher in 28 days,* while our AP² Longevity Platform keeps skin resilient through hormonal change.
* Best responders in a clinical study of 30 women aged 40 to 65 using Flash Effect Eye Cream Tx twice daily for 28 days.
Behind the Bottle with Stacey
“My morning walk takes 30 minutes. What it gives me lasts all day, and the more I stick with it, the stronger I feel.
I wanted my eye cream to give you that same feeling. In 30 minutes, your eyes look rested and ready, so you can walk into your day feeling good about how you look. And with every morning and every night, the results keep building.
My tip: put it on before your walk, your coffee or your commute. By the time you’re ready to go, so are your eyes.
Powered by the AP² Longevity Platform
Our proprietary complex at the core of every formula
A patent-pending complex of adaptive peptides, phyto-actives, and barrier-supporting ingredients designed to help skin maintain collagen integrity, resilience, and visible vitality through hormonal change.
One platform, every product.
High Performance Actives
Swiss Ice Wine
Made from grapes frozen on the vine, this rare ice wine helps the delicate eye area look smoother and more refined.
Sichuan Pepper
A botanical that helps soften the look of expression lines, for a smoother, more relaxed-looking eye contour.
Marine Bioactive
Helps brighten the look of dark circles and tired-looking eyes. In lab studies, it supported skin’s own process for clearing the pigments behind dark circles.²
Hibiscus Seed Bioactive
Helps support the look of firmer, more resilient skin around the delicate eye contour. In lab studies, it supported skin’s own collagen and moisture-binding molecules.²
Rich in antioxidants and essential fatty acids to nourish, soften and replenish the delicate eye area, without feeling heavy.
How to Use
Bright-eyed for whatever the day brings.
01Apply
Morning and evening, divide about half a pea-sized amount between both eyes on clean, dry skin.
02Gently Tap
With your ring finger, tap along the orbital bone and under the eye until absorbed. Never rub.
03Wear Alone
Apply as the last step: after Energizing Day Cream Tx in the morning and Replenishing Night Cream Tx at night. No other eye products needed. In the morning, finish with sunscreen on the face.
What Customers Are Saying
Frequently Asked Questions
The skin around the eyes is the thinnest on the face. As estrogen declines, it loses collagen and moisture faster, so fine lines deepen, crow’s feet linger and eyes can look tired. Flash Effect Eye Cream Tx from Sum of All was made for this change.
It makes crow’s feet look less visible within 30 minutes, then hydrates and supports the delicate eye contour so results build over time. It also helps brighten the look of dark circles and tired-looking eyes.
In a clinical study of women aged 40 to 65, crow’s feet looked up to 40% less visible 30 minutes after the first use.* After 28 days of twice-daily use, crow’s feet were up to 64% smaller and up to 60% shorter.*
Yes. It was tested on 30 women aged 40 to 65 who used it twice daily for 28 days, under dermatological supervision. Results were measured at 30 minutes, 7 days and 28 days, and no participant had a skin reaction.
It helps brighten the look of dark circles. Its brown seaweed extract, in lab studies, supported skin’s own process for clearing the pigments behind them,² and 87% of women in the clinical study said their eye area looked more luminous after 7 days.
It’s made for midlife skin and works on two timelines: a fast-acting blend smooths the look of the eye area in minutes, while hibiscus seed bioactive, tsubaki oil and Sum of All’s patent-pending AP² Longevity Platform support the eye contour over time. It’s clinically tested and dermatologist- and OBGYN-endorsed.
It’s fragrance-free and was well tolerated in its clinical study, with no skin reactions. As with any eye product, avoid direct contact with the eyes, and patch test first if your skin is very sensitive.
Yes. Fine lines and dryness around the eyes often start to show in perimenopause, and starting early helps the eye contour stay smoother and more hydrated through the transition and beyond.
Yes. Collagen often starts to shift in perimenopause, as estrogen begins to fluctuate. Starting a collagen-supporting ritual then helps skin stay firmer and stronger through the transition and beyond.
One pump is all it takes. Dot it over clean skin across your face and down your neck, pat it in gently, and give it a few minutes to absorb before your next step. Use it every morning, and in the evening on nights you're not using Overnight Resurfacing Serum Tx
Yes. Take what's left on your fingertips down your neck and onto your chest. In a clinical study, its PDRN-rich chlorella visibly firmed and tightened skin on the face, neck and chest.
On average, one 1.0 fl oz / 30 ml bottle lasts 2 to 3 months, depending on how often you use it in the evening. With Subscribe & Save, a new bottle arrives every 3 months, so your ritual never misses a day.
On average, one 1.0 fl oz / 30 ml bottle lasts 2 to 3 months, depending on how often you use it in the evening. With Subscribe & Save, a new bottle arrives every 3 months, so your ritual never misses a day.
Yes. Apply Collagen Boosting Serum Tx first on clean skin, let it absorb, then layer your other products.
Yes. It contains no estrogen or other added hormones, and its phytoestrogens are plant compounds, not hormones. Many women see it as complementary: hormone therapy works from within, and skincare supports skin from the outside. If you have questions about your treatment, talk with your provider.
Collagen Boosting Serum Tx can be a lovely part of your daily routine between in-office treatments. After any procedure, follow your provider's guidance on when to resume your skincare
Written by the Sum of All Editorial Team, Reviewed by Stacey Berger